What is the future of retail?
The way consumers discover, consider, and purchase goods has undergone enormous shifts as e-commerce, social shopping, and mobile technology have taken hold.
In this collection, experts at Percolate have curated 50 charts that analyze key trends, insights, and perspectives on e-commerce and how technology has transformed retail.
Spanning six sections: macro trends, industry focus, e-commerce deep dive, consumer behavior, path to purchase, and offline strikes back, each chart tells an important story about how the world has changed and how retailers can prepare for the future.
From the growing share of mobile commerce, to forecasted growth in digital ad spend, to the power of beacons to enable in-store analytics, this collection prepares retail brands for the challenges and opportunities ahead.