Listen on-demand to Percolate co-Founder and CTO Noah Brier and Eaton’s Director of Corporate Marketing and Communications, Zari Venhaus on how to close the gap between your business’s content needs and your team’s content production resources. To solve this challenge, Eaton has undertaken a total transformation of their marketing infrastructure – during the webinar Zari will be sharing learnings, frameworks, and insights from this process that you can apply at your company. Additionally, Zari will discuss why Eaton chose Percolate as their Content Marketing Platform and how it addresses Eaton’s core marketing challenges.
Listen to this on-demand webinar to learn:
- How to identify and articulate Content Bottleneck challenges within your organization
- Frameworks for mapping your marketing workflows and technology stack
- Actionable tips and examples from Eaton on building a compelling business case to procure the technology to drive greater impact
Zari Venhaus is the Director of Corporate Marketing Communications at Eaton, she’s built a career in marketing communications over the last 15 years. Zari has held roles in product marketing communications, brand development and management and content creation prior to taking her current leadership role driving Eaton’s enterprise positioning and content strategy.