Over the last decade, the amount of content that B2B marketers must produce has exploded, along with the number of channels, regions, and personas that their content must cater to.
- How to rethink your brand’s planning process to help your entire marketing organization become more efficient
- Tips for integrating your marketing team’s project management and collaboration workflows into your greater marketing workflows
- Methods for streamlining your company’s execution processes to enable your team to deliver more on-brand, revenue-generating content in less time
- Strategies for measuring and analyzing your marketing and using those assessment to improve and enrich your content