With eight campuses around Mexico and a student body of over 80,000 – there’s a lot to consider when it comes to building the brand at private university UNITEC. To reach their ambitious growth and lead generation targets, the marketing team needed to implement a system that would help them stay aligned across teams, regions, and channels. By onboarding Percolate as their marketing calendar, brief management system, digital asset manger, and approval workflow manager, the UNITEC team is leading the path to digital change for education brands around the world.
Download our case study, to learn more about how Percolate’s platform and Global Services organization helped one of Mexico’s premier education brands scale their operations and conquer their goals, including:
- Cutting time spent in meetings by 50%
- Increasing marketing-sourced leads by 12%
- Ramping up the volume of initiatives by 40%
- Leading large-scale change management initiative across their marketing team