China is a massive market for social media and mobile internet use, with over 500 million people relying… Read more
Report, Global Brand Management
For marketers, user-generated content can be an authentic, effective way to connect with fans and potential customers. However, UGC… Read more
Case Study, Brand
Prior to 2010, digital marketing was defined by search, banners, and microsites, with a small percentage allocated among a… Read more
Report, Content Marketing
See how Percolate makes it easier to turn storytelling into sales growth.